Archive for the ‘Available for Purchase’ Category

Report

10th Annual Merchant Survey: Diligent Investing + Solid Execution = Evolved Selling

This report is a comprehensive reference source for strategy, merchandising, and marketing trends online and across channels. A compilation of responses and commentary from 200 senior executives with responsibility for ecommerce, results provide a unique overview – from the sellers’ perspective, with observations and guidelines interjected from the e-tailing group, inc. based on 17 years of ecommerce and over 50+ years of retail experience.

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Report

the e-tailing group 13th Annual Mystery Shopping Study-Polished to Perform

This study benchmarks 300 features on 100 B2C merchant websites that were mystery shopped in 4Q ’10. Our extensive summary highlights key metrics and trends from both a service and selling perspective.

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Report

1st Annual Mobile Commerce Mystery Shopping Study-Mobile Commerce: A Wild Ride

This comprehensive 47-page report is an essential primer for any merchant interested in understanding and enhancing emerging mcommerce opportunities. It includes findings from the Inaugural Annual e-tailing group Mobile Commerce Mystery Shopping Study that benchmarks 150 metrics on 50 iPhone and 25 Blackberry mobile websites selling 13 product categories to understand performance and usability across diverse devices.

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Report

Aligning Cross-Channel Strategies for Profitable Growth

This report is a compilation of responses and commentary from 152 senior executives with responsibility for e-commerce. Results provide a unique overview –from the sellers’ perspective, with observations and guidelines interjected from the e-tailing group, inc. based on 16 years of e-commerce and over 50+ years of retail experience.

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Report

the e-tailing group 12th Annual Mystery Shopping Study-Efficiencies, Differentiators, Involvers

This study benchmarks over 280 features on 100 B2C merchant websites that were mystery shopped in 4Q ’09. Our extensive summary highlights key metrics and trends from both a service and selling perspective. Throughout, the presence of each element is presented via a series of 14 categories including an industry-at-large perspective. Stellar merchants are identified from both a merchandising and customer service perspective. A comprehensive index of those features and their penetration are included for at-a-glance viewing. Execution checklists wrap up the report with a goal of elevating features to differentiate and drive dollars.

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Report

Year Round Multi-Channel Gifting Report

The aim of this report is to help merchants capitalize on gifting opportunities by creating or improving cross-channel gifting experiences beyond the traditional 4Q holiday burst. This comprehensive, 40-page study includes key findings, checklists, and best-in-class examples from the perspective of both the merchant and the registrant. From information-gathering though post-order communication, our focus is on details and requirements to execute an exemplary experience that meets the needs of today’s multi-channel shopper.

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Report

e-tailing group Cross-Channel Shopping Survey, 2009

Annual survey where the e-tailing group mystery shoppers visit retail stores to benchmark in-store pickup, lookup, cross-channel collateral and kiosk presence/execution.

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Report

e-tailing group Annual Merchant Survey, 2009: Merchants Optimize to Profit in Turbulent Times Tweaking, Testing, and Targeting the eCommerce Channel

A compilation of responses and commentary from 190 senior executives with responsibility for e-commerce. Results provide a unique overview — from the sellers’ perspective, with observations and guidelines interjected from the e-tailing group, inc. based on 15 years of e-commerce and over 50+ years of retail experience.

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Report

Rethink, Refine, Retool and Reinvent…e-tailing group Holiday Mystery Shopping, 2008

A comprehensive review of the entire shopping experience from the customer’s perspective based on the e-tailing group’s survey of 100 top merchants.

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Report

Cross-Channel Research & Shopping

Our goal was to examine the nuances of how merchants enable shoppers to efficiently integrate web and store channels for information as well as purchasing by understanding the winning tactics and treatments germane to each of these experiences.

* Over 115 features ranking the e-tailing group’s experiences in the distinct channels
* 36 examples of online best practices including execution strengths and limitations
* 9 checklists as a guideline for merchant implementation

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