Webinar

Mindset of a Multi-Channel Shopper, Holiday 2009

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e-tail/detail 10.23.09 PDF
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Description

Our annually consumer survey to get a pulse on holiday spending intentions conducted via an online questionnaire completed September-October 2009 by 1,020 adults (49% male / 51% female) who have shopped online four times or more in the last year, spending $500+.

Along with additional supporting research from the e-tailing group and other industry sources, this guide showcases 42 site and email examples of best-in-class execution culled from our holiday repository.

What’s Included:

  • Introduction
  • Five Proven Tactics for Holiday Performance
    • Gifting Strategies
    • Promotional Ploys
    • Customer Service
    • Post-Order Best Practices
    • Last Minute Techniques & Email Essentials
  • Field Guide- Checklist for Peak Performance

Sponsor:

Marketlive

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