Posts Tagged ‘comScore’

Smartphone Users in Stores Compare Prices, Read Reviews and Do Much More

36% of U.S. smartphone users in stores use their devices to compare prices, and 16% conduct specific searches for or directly access online retailers

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Most Retailers Expect Their Holiday Online Sales to Grow at Least 10%

While retailers have expressed cautious optimism for the 2013 holiday season, that optimism hinges on the ability to drive sales through strategically time promotions in the fourth quarter.

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Shopping Cart Abandonment Rate Set To Rise in 2012

An e-tailing group study conducted at the end of 2011 found that 47% of online buyers would only buy discounted products, except under exceptional circumstances. The same study shows that 73% of consumers rate unconditional free shipping as a critical feature when making an online purchase.

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