Posts Tagged ‘cross-channel’

E-tailing Group Study Sees Growing Focus On Mobile, Tablets And Content Strategies

“Savvy retailers are fully embracing mobile in particular, since traffic and revenue are increasing steadily in that channel,” said Lauren Freedman, Owner and President of the e-tailing group. “They also are looking at social channels, and are testing different techniques to understand how the social consumer engages.

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Press Releases

Survey: Retailers Expecting Boom Soon

According to the 9th Annual Merchant Survey from the e-tailing group, retailers are upping their investment in ecommerce because they believe a turn-around is imminent. More than 90% of retailers believe online revenues will increase year over year.

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Press Releases

Reviews Catching the Eye of More Online Shoppers than Ever

Need even more evidence that product and user reviews are increasingly evolving into a more crucial component of the online shopping experience? Check this out.

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Press Releases

Facebook, Twitter and Social Media Marketing

Retailers are revving up their social media marketing efforts as the past six months show aggressive adoption of the emerging trend with Facebook and Twitter leading the way, according to the report, “Community and Social Media Study,” conducted by the e-commerce consulting firm the e-tailing group and online customer review firm PowerReviews.

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Report

e-tailing group Annual Merchant Survey, 2009: Merchants Optimize to Profit in Turbulent Times Tweaking, Testing, and Targeting the eCommerce Channel

A compilation of responses and commentary from 190 senior executives with responsibility for e-commerce. Results provide a unique overview — from the sellers’ perspective, with observations and guidelines interjected from the e-tailing group, inc. based on 15 years of e-commerce and over 50+ years of retail experience.

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Whitepaper

The Executive Guide to Captivating Customers: Personalized Product Recommendations through the Merchant and Consumer Lens

The growth of e-tailing over the past decade has created an entirely new set of expectations on the part of consumers around the level of personalization in their shopping experience. This has in turn created challenges for merchants to adopt the right technology and business strategies to meet those consumer demands and drive incremental sales.

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Webinar

How to Leverage Multiple Sales Channels to Reach & Retain Cross-Channel Shoppers

Today’s consumers are investing significant time online researching products they intend to purchase or pickup offline at local retailers. With over 40% of shoppers spending half of their total shopping time on the web prior to purchase, the role of online information resources has never been more important. Manufacturer and retailer websites play essential roles for the Internet-influenced consumer.

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Report

e-tailing group Annual Merchant Survey, 2008: Streamlining for Performance and Profitability

A compilation of responses and commentary from 204 senior executives with responsibility for e-commerce…

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