Posts Tagged ‘ecommerce’

Report: Retailers’ investment in mobile paying off

Retailers certainly realize that mobile matters as they have invested significant time and resources to enhance their mobile shopping experiences

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Survey: Amazon influencing back to school shoppers

“While parents are the primary buyers of back-to-school supplies and apparel, their student’s opinions play an important role in the purchase decision,” said Lauren Freedman, president, e-tailing group.

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Just 1% of Retailers’ Traffic Originating From Social Media

The result of social sales was even smaller with 43% of retailers saying less than 1% of shoppers who arrived at their retail site via social media and networkds spent money during that visit

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Being Socially Active does not Necessarily Reward Retailers with Customers

More than a quarter of US omnichannel retailers said that less than 1% of traffic to their e-commerce sites came from social networks.

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Surveys: Ecommerce Tightening Though Shoppers Spending More

Amazon is nipping at the heels of every retailer. Mobile has materialized as a revenue producing force and customer expectations have peaked, once again altering retailer investment strategies.

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Nearly Half of Mobile Shoppers Say They Would Embrace Beacon Technology in Stores

The key e-commerce priorities this year are improving websites, content, and personalized shopping features, according to The E-Tailing Group’s survey of e-commerce executives.

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Mobile at Retail Seen As Critical; Investment, Not So Much

While most retailers see mobile as critical to the growth of their business, the majority aren’t planning to put significant money behind their efforts.

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New Study Reveals Consumers Are “Uninspired” by Online Shopping

I think that a lot of consumers want to be in control of their own experiences. What we saw in the research was that if they’re able to discover it their way versus having to follow the way of the on-site search engines, it’s a lot more appealing to them.”

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E-tailing Group Study Sees Growing Focus On Mobile, Tablets And Content Strategies

“Savvy retailers are fully embracing mobile in particular, since traffic and revenue are increasing steadily in that channel,” said Lauren Freedman, Owner and President of the e-tailing group. “They also are looking at social channels, and are testing different techniques to understand how the social consumer engages.

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The Importance of A Mobile App For Your Online Store

According to a new survey by Local Corporation and the e-tailing group, 64% of tablet owners say they have made at least one purchase via their device in the previous six months, compared with 48% of smartphone owners who say the same.

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