Posts Tagged ‘m-commerce’

78% of Retailers Are Investing In Mobile Commerce

78% of larger retailers will invest in mobile commercethis year. But most are investing cautiously: 39% of those putting money into m-commerce say they will spend $25,000 or less this year, says the E-tailing Group Second Annual Mobile Mystery Shopping Report, which surveyed 200 mid-sized to large merchants.

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Retailers Need Backup Plans For Holiday Promotions

There’s no way to know what will work in online retail, says Lauren Freedman, president of the research and consulting firm The E-tailing Group Inc.

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Mystery Shopping Study Reveals There Is Room for Improvement In M-Commerce

The mobile shopping experience has shown improvements in overall usability, better search refinement options, enhanced product pages and a more efficient checkout process; however, most retailers with mobile commerce sites still have work to do to match the ease of use of their more sophisticated e-commerce sites, finds The E-tailing Group Inc. in its 2nd Annual Mobile Commerce Mystery Shopping Study.

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Tablet Owners Make More Online Purchases than Smartphone Owners

“Shoppers browsing a mobile commerce site on a tablet, such as an iPad, are more likely to make a purchase than those shopping via a smartphone, finds new research from The E-tailing Group Inc.”

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Mobile Shopping Better on Tablets, Say Users

Users of tablets see them as an ideal tool for researching products and browsing, as well as making purchases, according to an online survey commissioned by Coffee Table, iPad’s ecommerce enabled catalog marketplace, more so than smartphone users.

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Half of Retailers Say M-Commerce Is Important To Achieving Strategic Goals

2010 was an explosive year for mobile commerce, and new research from The E-tailing Group Inc. shows m-commerce has soared in importance among retailers since the beginning of last year.

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Retailers Create Better Designs On Their Web Sites And Beyond

Along with aggressive moves into social media and mobile commerce, retailers are streamlining their web content and making it more compelling to shoppers, the E-Tailing Group Inc. says in its 13th Annual Mystery Shopping Study.

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Orvis Reels in the Top Spot in An Annual E-Commerce Shopping Survey

The Orvis Co. Inc. 124 The Orvis Co. Inc. Apparel / Accessories Online Sales:$110,880,000 (IR estimate) Growth:-1.0% See More had the highest score in the e-Tailing Group’s new Mystery Shopping study from The E-tailing Group. The report is due to be released next month. The research and consulting firm shopped 100 e-retail sites and assigned performance scores on a 100-point scale based on several criteria.

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Urban Outfitters Ranks No. 1 Among Mobile Gift Centers

A recent study of 50 m-commerce sites by online retail consultancy The E-tailing Group finds 42%, or 21, offer a relatively new phenomenon: a mobile gift center.

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E-Retailers Are Cautiously Optimistic About the Holiday Season

Most online retailers expect they will sell more this holiday season than last, but only 31% project growth of more than 10%, according to a survey of more than 250 e-retailers by market research and consulting firm The E-tailing Group.

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