Posts Tagged ‘mcommerce’

Holiday Shoppers Head to Store, Phone in Hand

Most shoppers (62%) will make a purchase as a results of a notification or offer sent to their mobile device while in a store

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Mobile Shopping Research Jumps To 73%, Purchases Follow

Product shopping research via smartphone rose from 34% in 2012 to 73% in 2013, per the Local study conducted by the e-tailing group.

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Mobile Expected to Drive Big Business in 2013 Holiday Retail

We wanted to take the pulse of the retail industry as it prepares for the 2013 holiday season and gain a deeper understanding of how marketers plan to increase holiday season revenue and profitability.

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E-Tailing Group Study Shows 72% Of Retailers Now Sell Through Mobile

One in three retailers receives in excess of 20% of their traffic via mobile devices or apps

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One-Third of Retailers See More Than 20pc of Traffic Coming From Mobile: Report

“One in 3 retailers receives in excess of 20 percent of their traffic via mobile devices or apps,” said Lauren Freedman, president of the e-tailing group, Chicago. “The fact that the shift is in place changes the dynamics for retailers.

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Shoppers Reacting To Holiday Season Differently Than In 2010

According to a recent Bronto Software/e-tailing group survey mobile and social are two areas merchants are looking for more return in 2012.

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