Posts Tagged ‘MyBuys’

Study: Half of consumers spend more with personalized experience

53% of consumers said it’s also important that retailers recognize them as the same person across all channels and devices they use to shop.

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The Direct Marketing Competitive Edge: How to Establish & Keep It

Survey results from MyBuys and the e-Tailing Group highlight the effects of personalized messages on online shoppers’ purchasing decisions. The survey shows 40% of consumers agree they buy more from retailers who personalize messages across all channels.

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