Posts Tagged ‘online research’

50% Of Mobile Shoppers Are Swayed By Search Results

Mobile devices are proving to be the go-to resources for consumers researching local businesses. Search result listings (50%) are the top influencers for consumers’ local purchasing decisions via a mobile device.

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Smartphone Shoppers: What They Can Do vs. What They Do

A new study finds that when using a mobile device for product research, most smartphone owners (73%) use search engines, while a third (33%) go to specific sites and about a quarter (24%) use apps.

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Ecommerce Solution Shoppers Do Their Homework

A new study just released by PowerReviews and the E-tailing Group sheds a lot of light on the shopping habits of ecommerce solution users.

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Press Releases

Online Retailers Socialize Shopping

A March 2010 study from the e-tailing group and PowerReviews found that one-half of Internet users research online before making any type of purchase—on the Web, in a store or through any other method. They typically said doing their own research online saved them time and made them more confident about their purchases.

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Press Releases

Online Research Still Key Tool For Consumers

Online research continues to play a key role in consumer shopping behavior, according to a new study from the e-tailing group and PowerReviews.

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2010 Social Shopping Study Reveals Changes in Consumers’ Online Shopping Habits and Usage of Customer Reviews

The e-tailing group and PowerReviews today release the findings of the 2010 Social Shopping Study, which surveyed over 1,000 consumers who shop at least 4 times per year and spend $250 or more annually shopping online, to assess their motivations and preferences regarding online product research and customer reviews. In addition to uncovering current behaviors, the survey reveals how online shopping has changed in the past few years, building upon, and contrasting with, the e-tailing group/PowerReviews 2007 Social Shopping Study.

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