Posts Tagged ‘online video’

Mobile Holiday Commerce Continues To Rise, But Lags Behind Search, Research

More consumers will rely on smartphones and tablets to research products on search engines and Web sites before making a purchase. In fact, 70% will likely research the gifts on their smartphones they find in retail stores, and 56% are likely to reserve products from their smartphones for pick-up in the store.

Read More »

Product Videos Nudge Apparel Shoppers Toward Register

According to a study by retail consultancy the e-tailing group and online video company Invodo, only 19% of US internet users watched clothing and accessories videos online at the end of last year.

Read More »

Majority of Shoppers Watch Online Product Videos

Product videos are proving their utility to consumers on the hunt for information online. According to a November 2011 study by the e-tailing group and Invodo, US consumers who encountered product videos on websites watched them 60% of the time.

Read More »