Posts Tagged ‘PowerReviews’

Press Releases

Nearly One in Three Consumers Research Products on Online Social Networks

One in two respondents to a recent survey say they spend 75% of their overall shopping time researching a product.

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Press Releases

Ecommerce Solution Shoppers Do Their Homework

A new study just released by PowerReviews and the E-tailing Group sheds a lot of light on the shopping habits of ecommerce solution users.

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Press Releases

Study: Shoppers Spending More Time On Research

[Shoppers] are hungry to find the right information about products they are researching and are willing to spend significant time to take advantage of user-generated content and most importantly to be rewarded by purchasing [the product] at the price they want to pay,” said Lauren Freedman, President, the e-tailing group.

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Webinar

Social Shopping Survey 2.0: Customer Trust and Online Shopping

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Description:

To assess consumer motivations and preferences regarding online product research and customer reviews an online questionnaire was fielded in March 2010 to over 1,000 consumers who shop at least 4 times per year and spend $250 or more annually shopping online. In addition to uncovering current behaviors, the survey reveals how online shopping has changed in the past few years, building upon, and contrasting with, the e-tailing group/PowerReviews 2007 Social Shopping Study. The 2010 study focuses on three key areas:
  • How, when and why consumers are conducting online product research
  • Behaviors and expectations related to customer reviews
  • How consumers are using social media to shop and interact with brands and retailers online.

Sponsor:

PowerReviews

Press Releases

Online Retailers Socialize Shopping

A March 2010 study from the e-tailing group and PowerReviews found that one-half of Internet users research online before making any type of purchase—on the Web, in a store or through any other method. They typically said doing their own research online saved them time and made them more confident about their purchases.

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Press Releases

Online Research Still Key Tool For Consumers

Online research continues to play a key role in consumer shopping behavior, according to a new study from the e-tailing group and PowerReviews.

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Press Releases

2010 Social Shopping Study Reveals Changes in Consumers’ Online Shopping Habits and Usage of Customer Reviews

The e-tailing group and PowerReviews today release the findings of the 2010 Social Shopping Study, which surveyed over 1,000 consumers who shop at least 4 times per year and spend $250 or more annually shopping online, to assess their motivations and preferences regarding online product research and customer reviews. In addition to uncovering current behaviors, the survey reveals how online shopping has changed in the past few years, building upon, and contrasting with, the e-tailing group/PowerReviews 2007 Social Shopping Study.

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Press Releases

Online Shoppers Are Spending More Time Reading Reviews Before Purchases

Online shoppers take more time to read online reviews than they did three years ago, suggest survey data from PowerReviews Inc., which sells ratings and review technology, and The E-Tailing Group, a research firm.

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Press Releases

Online Shoppers Value Reviews, Ratings, Search

Online research is central to consumer shopping behavior: 50% of online shoppers say they conduct research online for at least one-half of their purchases, and 64% consistently read online reviews prior to making product purchase decisions, according to an e-tailing group and PowerReviews study slated for release in early May.

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