An impressive 59% vs. 36% in 2009 are planning to invest somewhat more in e-commerce than they did in 2009 given its essential role for today’s retailers.
Posts Tagged ‘shopping cart abandonment’
Are email reminders of products abandoned in the shopping cart an intelligent policy or an intrusive ploy?
Posted on March 15th, 2010 by Lynn PregontWhile preparing out latest e-tail detail, “More Merchants Rely on Email to Minimize Cart Abandonment,” the question of customer privacy sparked a conversation within our office.
Is reaching out to customers to remind them that products are left behind good customer service or does it cross a boundary and become intrusive?
e-tailing group Annual Merchant Survey, 2009: Merchants Optimize to Profit in Turbulent Times Tweaking, Testing, and Targeting the eCommerce Channel
A compilation of responses and commentary from 190 senior executives with responsibility for e-commerce. Results provide a unique overview — from the sellers’ perspective, with observations and guidelines interjected from the e-tailing group, inc. based on 15 years of e-commerce and over 50+ years of retail experience.
e-tailing group Annual Merchant Survey, 2008: Streamlining for Performance and Profitability
A compilation of responses and commentary from 204 senior executives with responsibility for e-commerce…
Aligning Cross-Channel Strategies for Profitable Growth
This report is a compilation of responses and commentary from 152 senior executives with responsibility for e-commerce. Results provide a unique overview –from the sellers’ perspective, with observations and guidelines interjected from the e-tailing group, inc. based on 16 years of e-commerce and over 50+ years of retail experience.
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Tags: # Segmentation, # Up-Sells and Cross-Sells, About the e-tailing group, and Mobile Strategies, Checklist: Profitability Alignment, Community, Consumer/Merchant Research, Cross-Channel Initiatives, customer experience, Customization and Personalization, ecommerce best practices, Ecommerce consulting, eCommerce Platforms, ecommerce trends, ecommerce websites, email marketing, Email Performance, holiday shopping online, International Initiatives, internet strategy, Marketing Strategies, Merchandising, Merchant Commentary, shopping cart abandonment, Social Marketing, Usage and Challenges
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