Posts Tagged ‘social media’

E-retailers Improve Site Navigation

More retailers are enhancing their e-commerce navigation tools, and also are more focused on mobile commerce and social media than a year ago

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Luxury E-Retailers Trounce Manufacturers in Engaging Online Shoppers

The e-commerce consultancy’s forthcoming study, “Champagne Tastes and Caviar Dreams: A Global Look at Luxury,” measures how well luxury retailers and brands work to attract online shoppers by taking account of 289 e-commerce metrics and then ranking companies on a 100-point scale.

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Press Releases

Nearly One in Three Consumers Research Products on Online Social Networks

One in two respondents to a recent survey say they spend 75% of their overall shopping time researching a product.

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Press Releases

Retailers Need Backup Plans For Holiday Promotions

There’s no way to know what will work in online retail, says Lauren Freedman, president of the research and consulting firm The E-tailing Group Inc.

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Press Releases

Retailers Create Better Designs On Their Web Sites And Beyond

Along with aggressive moves into social media and mobile commerce, retailers are streamlining their web content and making it more compelling to shoppers, the E-Tailing Group Inc. says in its 13th Annual Mystery Shopping Study.

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Whitepaper

Gifting the e-Way

This report focuses on holiday shopping for gift givers as well as the evolving and opportunistic role of eGifting. While the fourth quarter time frame receives the lion’s share of attention, inspiring gift giving throughout the year is the real opportunity as occasion-based giving for birthdays, anniversaries, souvenirs, and friends garners the greatest dollar impact.

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Press Releases

E-Retailers Are Cautiously Optimistic About the Holiday Season

Most online retailers expect they will sell more this holiday season than last, but only 31% project growth of more than 10%, according to a survey of more than 250 e-retailers by market research and consulting firm The E-tailing Group.

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Social Shopping and Networks

Facebook, Twitter and YouTube meant little to most marketers a few years ago. But today they’re part of the everyday concerns in e-retailers’ marketing departments.

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Webinar

3rd Annual MyBuys/E-Tailing Group Consumer Survey-Building for Personalized Selling

This white paper and webinar share the findings of our 2010 research and includes a visual guide that showcases a series of examples in support of our recommendations concluding with a checklist for best-in-class execution.

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Webinar

The “Insider’s” Guide to Successful Site Launches and Redesigns

Our own 2010 e-tailing group research indicates that 49% of merchants will look to re-platform their sites over the next three years while countless others will alter their site designs in a myriad of ways. Whether you handle these changes in-house, outsource them or pursue a joint scenario aligning your strategic objectives, your team, and your vision are all prerequisites for success.

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