Posts Tagged ‘Twitter’

BTS Spending up 5%; Omnichannel Drives In-store Purchases

“So it is important for retailers to understand how the entire family—both parents and students—are being influenced, especially as the social and mobile channels continue to gain traction.”


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Social Not a Big Help to Ecommerce

94% of US omnichannel ertailers had a Facebook page, and 81% had a “like” button on product pages

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Top E-retailers Put a Greater Focus on Products and Social Sharing

Top online retailers in 2012 focused on product details and visibility, store information and connecting shoppers across channels, according to the e-tailing group.

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Product Videos Found Boosting Purchase Confidence Among Viewers

Online product viewers can have a powerful impression on consumers, according to [download page] a March 2012 report from the e-tailing group, sponsored by Invodo.

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The Keys to Online Sales: Search Results, Localization and Free Shipping

Online shoppers increasingly look to search results and local product availability when considering purchases, according to a new report from research and advisory firm The E-tailing Group Inc..

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Press Releases

Online Product Research Becoming More Extensive, Report Says

In a likely indicator that the growing number of online shopping resources available to consumers is actually making people better and smarter shoppers, a new report reveals that product research is taking up an increasingly larger share of the overall shopping experience and that more people are doing such research on social networks.

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Press Releases

Nearly One in Three Consumers Research Products on Online Social Networks

One in two respondents to a recent survey say they spend 75% of their overall shopping time researching a product.

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Press Releases

E-Retailers Are Cautiously Optimistic About the Holiday Season

Most online retailers expect they will sell more this holiday season than last, but only 31% project growth of more than 10%, according to a survey of more than 250 e-retailers by market research and consulting firm The E-tailing Group.

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Social Shopping and Networks

Facebook, Twitter and YouTube meant little to most marketers a few years ago. But today they’re part of the everyday concerns in e-retailers’ marketing departments.

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