Research Library

Our one-stop destination for all proprietary e-tailing group and client-sponsored ecommerce research that sets industry standards and establishes respected benchmarks to set priorities and drive your business.

Heightened Shopper Expectations Force Omnichannel Thinking

Heightened shopper expectations are forcing stores to transform their identities, thinking and in-store endeavors. While initially some industry pundits and retailers themselves perceived stores to be a liability, they are today at the core of one's omnichannel vision.

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Did You Know?

Social media is here to stay as an amazing 74% of survey respondents reported having interacted via social media with an Internet retailer for customer service and 96% of those interacting said that they received a response.

Live Chat Effectiveness Study: 2013

My inbox is full of whitepapers. Here's the e-tailing group difference: Lauren uses current data (procured from a merchant's perspective, not a market researcher's), and interweaves it with relevant, timely commentary from my peers.

Brad Wolansky
Yankee Candle Company